Recommend the right product, every time.
A product finder asks what the shopper needs, narrows the choice with photo answers and ends on the products that fit, with a link to buy.
What is a product recommendation quiz?
A product recommendation quiz, also called a product finder, asks shoppers a few questions about their needs, preferences and budget, then recommends the products that fit. It answers the “which one is right for me?” question that stops many purchases, and it collects segmented emails at the same time. With InteractiveFunnel you build one with photo answers, paths for each product family and result pages that link to your store.
Ask about needs, not products
Who it’s for, the goal, style and budget, as photo tiles and cards.
Branch by product family
Each path ends on its own result, with products, benefits and a button to the product or collection.
Capture the email before the picks
A short loader, then “Where should we send your selection?”
How to design a product finder
Start from support questions
The questions your team answers every day in chat are the questions your quiz should ask.
One path per product family
Keep shared questions on the main path and branch only where the recommendation changes.
Show real products in the result
Photo cards with names and prices make the result feel concrete and clickable.
Budget near the end
Ask about price after interest is established, and use it to choose between result paths.
Use the answers in the headline
“Your picks for a gold wedding gift” beats “Here are your results”.
Everything this funnel needs.
Photo answers
Cards, rows and tiles with your images, on phone and desktop.
One-click paths
Branch on the answers that change the offer, then rejoin.
Personalization
{{name}} and any saved answer in results and offers.
Analysis loader
A “building your plan” moment with questions saved to the lead.
Countdown and pricing
Close on one offer with urgency and a clear price.
Decision analytics
See how each answer splits traffic and converts.
Questions, answered.
Do I need a developer or a store app?
Can results link to specific products?
Does it sync with my product catalog?
Is there a template?
More ways to use InteractiveFunnel
Shopify product quiz builder
Recommend the right product, grow your list and lift average order value.
Learn moreWeb-to-app quiz funnels
Turn paid traffic into app subscribers with an onboarding quiz on the web.
Learn moreQuiz funnels for consumer apps
Personalized onboarding for health, wellness, fitness and learning apps.
Learn moreInteractive lead generation
Replace static forms with quizzes that qualify, segment and capture leads.
Learn morePersonalized onboarding
Onboard new customers with a quiz that builds their plan before the first login.
Learn moreYour next funnel is a conversation away.
Start from a template, branch where your offer changes and publish today. Plans from $59/month with unlimited responses.